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International Thought Leader on Brand Management

Upcoming Conferencesclick here

10-12 March 2011
Lugano

"The Thought Leaders International Conference on Brand Management seeks to engender the advancement of knowledge about brand management amongst scholars by disseminating new research and by encouraging the evolution of new research themes. It also aims to narrow the gap between academia and professionals by having presentations from internationally renowned practitioners whose significant senior experience is regarded as being at the cutting edge of application."

http://www.brand-management.unisi.ch

Videosclick here

Oxford Learning Labs

video

There are over 5 hours of downloadable videos produced by Oxford Learning Lab which relate to Principles of Brand Management and also to Strategic Brand Management.

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Publicationsclick here

4th edition of Creating Powerful Brands
is coming soon
From Brand Vision to Brand Evaluation Creating Powerful Brands 3rd Edition

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As a Keynote Speaker Leslie has leading edge ideas and simple to understand frameworks which are brought to life with examples and an ability to communicate ideas well.
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Leslie taught me how to develop a brand using our company as a platform. It was hard work but we ended with a robust brand and a clearer idea of what to do.
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